We are organising a series of international campaigns to make the entire world lose The Game by 10th October 2010 (10/10/10). Preparations have begun and forces are being rallied. Our plans will be put into effect on Monday 4th October, and for the proceeding week the losers of the world will do everything they can to make everyone lose The Game, culminating in total global loss by midnight Sunday 10th.
Most people will be using email, SMS, MSN, Twitter, Facebook etc, but we would love you to get more involved and help organise crazy events in your city or country, come up with ideas for new campaigns with maximum impact, help us design posters and flyers, the possibilities are endless. If you'd like to be involved, please read on.

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- LTG Day 2010 Regional Campaigns
These are region-specific campaigns organised by locals from each region or city of the world. Please click the links below to get involved with your local campaign.
- USA
- Europe
- No campaign for your city or region? Become the local "Harbringer of Loss" and start your own campaign on Facebook. Send us the link at mail@losethegame.com
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- Skywrite "LOSE THE GAME" over the cities of the world.
We want to write "LOSE THE GAME" across the sky in letters the size of the Empire State Building, two miles above your city, making millions of people lose for miles around. This will hit international headlines making nations lose. Please join one of the Facebook campaigns below and invite all your friends too. Be a part of this historical event!
- New York Skywriting Campaign
- Sydney Skywriting Campaign
- UK cities - Skywriting, like most other things, is illegal in Airstrip One so British readers please support another country.
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- "Lose The Game Out Loud!" Video Competition
Go to a crowded place (the more people the better) and scream "I just lost The Game!" as loudly as you can! The highest rated video will win a legendary Game Award and free LTG t-shirt. To make your video awesome please:
- Film the area around you so it's clear how busy it is.
- Scream loudly but clearly, so that everyone can understand you.
- Film the reactions of the people around you. You could even interview some of them about how they feel about losing The Game and what their plans are for LTG Day.
Please upload your videos to YouTube and send us the link.
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- LTG World Leader Challenge
Which will be the first country to convince their leader to lose The Game on national TV? A monumental event in the history of The Game and humanity itself, it would make international headlines and infect the whole world with The Game.
UK |
David Cameron |
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USA |
Barack Obama |
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Australia |
Julia Gillard |
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New Zealand |
John Key |
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Canada |
Stephen Harper |
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Ireland |
Mary Mcaleese |
Áras an Uachtaráin,
Phoenix Park,
Dublin 8 |
France |
Nicolas Sarcozy |
Contact details anyone? |
Germany |
Angela Merkel |
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Denmark |
Lars Løkke Rasmussen |
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Japan |
Emperor Akihito |
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Russia |
Dmitry Medvedev |
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South Africa |
Jacob Zuma |
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Mexico |
Filipe Calderon |
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Poland |
Bronisław Komorowski |
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North Korea |
Kim Jong-Il |
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The Internet |
King Isaiah Mustafa |
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Suggest a new world leader to add to the list!
(inc. their contact URL/email if you can) |
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- Design a Google Doodle for 10/10/10
Hundreds of millions of people use Google every day, and sometimes Google change their logo for special occassions. Well as far as we're concerned, LTG Day is the most special of special occassions there is, so we are starting a campaign for Google to change their logo for LTG Day. Please help by emailing Google with reasons why you think they should have a Lose The Game Google Doodle, or even better, make a design yourself and send it to them (and us too!)
- Check out some Doodles other people have submitted
- Ask Google to change their logo for LTG Day by emailing proposals@google.com
- Email your 10/10/10 Game-oogle designs to mail@losethegame.com
- Check out some pevious Google Doodles for inspiration
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- You Lose for YouTube
YouTube is the 21st century's answer to TV, and it's awesome because lots more "ordinary" people are having their voices heard. Popular YouTubers like the Vlog Brothers and Meekakitty are already infecting millions with The Game. If you know any popular YouTubers who you think might help spread the word about LTG Day, please contact them and try to persuade them!
- Click here to see YouTube's most subscribed channels of all time
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- Facebook - Race to One Million
LTG's Official Facebook group, "I just lost The Game" already has 200,000 members. We want to try to get one million members before 10/10/10. It won't be easy, but please join the group and invite all your friends. If you can, send all your friends a message with a link to this group, as most people get so many group invites that they ignore them.
- Click here to join the group and invite all your friends
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- Facebook - The Face of The Game
Right-click and save one of the images below and then upload it as your Facebook profile picture. We've tried to design them to still be readable when you make comments. Let's see how many Facebook users we can get using them.
- Send your own designs to mail@losethegame.com
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- Iron Man III Trailer
Iron Man III will feature some of the most awesome special effects ever seen, reveal unbelievable plot twists, introduce awesome as yet unseen Marvel characters, and, most importantly, make everyone lose The Game.
- Watch the trailer on the official website: http://www.lronManlll.com
- Once you've seen it we're sure you'll want to send this link to all your friends :D
- PS The actual link is LRONMANLLL.COM with only the "M" capitalised ;)
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- The Game Is Law
Our attempts to start petitions on official British government websites for legislation that would force the Prime Minister to announce his loss have all been rejected. Our first petition for "the Prime Minister to lose The Game and announce it to the nation" was rejected because "It doesn't actually request any action" (see here). As such, we submitted another petition for the Prime Minister to "pass legislation that requires all British citizens to abide by the rules of The Game", however this was rejected because apparantly it was "Intended to be humorous, or has no point about government policy" (see here). We also submitted a petition to Bristol City Council to "pass legislation requiring anyone within the city of Bristol to abide by the rules of The Game" but this was rejected as supposedly it is "not relevant to some matter in relation to which the council has powers or duties" (see here).
- Click here to submit a petition that requests action, is not intended to be humorous, has at least one point about government policy and is relevent to the government's powers or duties (Note: Government petitions have been "temporarily" closed)
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